The Business of Food Blog
information to help you start a new food business or grow the one you have
Create an irresistible Brand for your food business
As part of the lunchtime bites session The Business of Food held during May 2020, Jane Del Rosso spoke with Clare Blackstock from Blade Creative to understand more about her passion for brand development, how she supports her clients and works with many to grow their unique brand and business over time.
Tips to manage a growing food business
When you get head down buried on working in your business, it can be hard to stop and refresh your perspective and work on your business. A fresh perspective is critical to making sure your business adapts to your customers needs and changes in the marketplace. Here are our 5 tips to assist you look anew at your business and then develop an action plan to implement change.
Our 5 tips to refresh your perspective about your food business.
When you get head down buried on working in your business, it can be hard to stop and refresh your perspective and work on your business. A fresh perspective is critical to making sure your business adapts to your customers needs and changes in the marketplace. Here are our 5 tips to assist you look anew at your business and then develop an action plan to implement change.
How to pivot with the best!
It’s the first pandemic in a 100 years, which means no one in business now was in business then. However Australia has had recessions and depressions in more recent years, which you can learn from now if you are looking to evolve your business offerings.
The value of professional food photography
Lee Biderskovy from Lee Bird Photography is a food and product photographer -but her passion is definitely food. With her former career as a journalist, photographer was always in the background and when she became a Mum 12 years ago it gave her the opportunity to launch as a photographer with a focus on family and newborns.
Website design to support your business
Meirav Dulberg from Webby Web Design is a web designer and web developer who focuses on developing the functional structure of a client’s website first to deliver on the functionality a client needs. Then she will work with the branding of the business to merge in visuals with functionality.
What makes a great food business?
The alchemy behind any great business is always a bit of mystery, however there are some key components to to establishing and operating a great food business.
Essential marketing tips for your food business
Agatha Ionnau from Emporia Marketing uses her background in corporate work to assist small businesses develop effective marketing strategics to help them grow their business. Her business ethos is to guide small businesses on how to maximise their brand and product awareness in the marketplace with tactical marketing projects.
The IT advice your small business needs
Matt Kuter established ITgeniq to assist those getting their own small business going to assist them design their IT system from the beginning so it supports their business operations from the beginming and makes it easier to grow their business over time.
Is your work meaningful?
If you are looking to make a change in your life, then joining The Business of Food Incubator could be what you are looking for.
From Inspired to Empowered, how an Expo launched Glovely Gelato
Maria Glover wanted to improve her own health and also her families. So she began researching food’s link to gut health and inflammation and started fermenting in her home kitchen. Then she attended the 2018 Business of Food Expo and was inspired to launch her own food business.
The benefits of food focussed accelerator programs for start ups
Accelerator Programs are great for entrepreneurs who have a developed a commercial recipe and have a prototype of their food product, but want a supported program to assist them launch into the market place.
Eat & Great: Meet your Brimbank food neighbours
Staying fresh in business can be hard work, so make sure you pay attention to small business offerings in your local area.